Data Analytics
SQL, statistics and visual communication. The rare skill is not the query — it is knowing which question is worth answering and presenting the answer so someone changes their mind.
- 1
Query and clean
Beginner~8 weeksSQL and spreadsheets, plus the discipline of trusting nothing.
SQL: SELECT, JOIN, GROUP BY, subqueries
Skill~30hSpreadsheet modelling: pivot tables, lookups, what-if
Skill~15hData cleaning: nulls, duplicates, type coercion, outliers
Skill~20hAnalyse a public dataset end to end and write up the finding
Project~25h
- 2
Analyse and visualise
Intermediate~10 weeksStatistics that hold up under scrutiny, and charts that do not mislead.
Descriptive and inferential statistics
Skill~30hPython with pandas, or R with the tidyverse
Skill~35hVisualisation principles: encoding, scale, honest axes
Skill~18hTableau or Power BI to a publishable standard
Skill~25hBuild a dashboard someone else uses weekly
Project~30h
- 3
Influence
Advanced~10 weeksExperimentation, warehouse-scale modelling, and getting the recommendation adopted.
A/B testing: power, significance, and common traps
Skill~25hdbt and analytics engineering fundamentals
Skill~30hCohort, funnel and retention analysis
Skill~20hGoogle Data Analytics or Microsoft PL-300 certification
Certification~40hPresent an analysis to non-technical stakeholders
Project~12h